E-Commerce Websites: Get Ready for Another Record-Breaking Year in 2024!

Most owners and operators of e-commerce websites, indeed most retailers of all types, currently have their sights firmly set on the triple-whammy of opportunities afforded to them by Black Friday, Cyber Monday and Christmas. If you haven't got your website and your strategies for the Golden Quarter at least 75% in place by now then we're sorry to tell you this but you're already too late. That's the bad news.

Don't despair because, just as spring always follows winter, good news always follows bad: here's yours. With your competitors' attentions so firmly focused on the near future, you have a unique opportunity to set your own sights just a little way ahead of theirs. Enough, perhaps, to give you a crucial edge when 2024 inexorably arrives. 

Let's give you a headstart with a few vital facts and figures. Unless otherwise noted, all data is sourced from globally-renowned data and business intelligence giant Statista. 

• The United Kingdom is the world's third-largest e-commerce market after the USA and China, which is pretty impressive for a relatively small island with a population of just under 68 million. This market accounts for a full 30% of all retail sales annually, a figure that is predicted to jump sharply to 37.5% by the end of next year.
• By 2027, growing at a remarkable CAGR of 8.4%, the UKs e-commerce market is projected to reach a staggering value of just under £188,835 million.
• This growth will be mirrored on a global scale. Valued at over £13.75 trillion last year, the global e-commerce market is forecast to hit well over £58 trillion by 2028, representing a CAGR of more than 27.3%. 
• By 2026, the total value of all e-commerce sales around the world is expected to top £6.6 trillion, a massive increase from the £4.8 trillion figure of 2023. 

The time to start working on new techniques that extend right across the board is NOW, from implementing the latest functions and features on your e-commerce website to embracing an entirely new outlook on internet marketing and social media. As competition grows and grows (and grows!), brands must establish themselves as dynamic, forward-thinking and focused on delivering exceptional experiences to customers if they want to succeed. 

Achieving all of these goals may sound difficult and that's because it is. It is not something you should attempt alone; instead, you should choose as your guide a reliable, experienced and creative partner who can demonstrate a proven track record of success. That partner, as you may already have deduced, is Brickweb.

Whatever type of business you run, whatever its size and whatever its goals are, Brickweb can provide a perfectly-tailored suite of services and solutions. Discover more about what we do by browsing the Brick website, where you can also examine our existing client portfolio. When you have all of the information you need and you're ready to take the next step into 2024 and beyond, we'll be waiting to take your call.